Brand: Xumo TV
Created By: Oracle Digital Experience Agency (ODX)

Xumo leveraged Oracle Digital Experience Agency to help build a customer engagement program to help educate and drive use of the Xumo TV. Focusing on lightning-fast streaming with access to an extensive free library of content, as well as product benefits like the Xumo TV voice remote to make streaming even easier, the emails guide the audience to get the most out of their TV. Additionally, customer preferences are used to help personalize content priorities and provide the customer with the experience they need.